Sturgis 2025 Rally. Concerts are free with camping at the buffalo chip. Since its beginning, private area businesses throwing events such as races, concerts, and rides have made, and continue to make, the sturgis rally what it is today.

The sturgis motorcycle rally is one of the world’s oldest and largest motorcycle gatherings, offering incredible riding, exhibitors, motorcycle shows, demo rides, racing, concerts and much. Participate by checking into local businesses and sharing a photo or selfie in front of their signage.